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Summit Registration Forms(click to download) Summit Agenda(click to download) 12th ANNUAL INTERNATIONAL AFRICAN AMERICAN HOTELOWNERSHIP & MULTICULTURAL TOURISM SUMMIT & TRADE“TENTATIVE AGENDA”WEDNESDAY, JULY 1607:00am Bus Departs in Front of Hotel for Golf Club 08:00am NABHOOD/HBCU Celebrity Scholarship Golf Tournament To Benefit Minority Hospitality Students 11:00 am - 06:30 pm Registration & Badge Pickup 12:00 – 05:00 pm (A) NABHOOD Introduction to Hotel OwnershipNew & Prospective Hotel Owners Orientation Training & Operations Program Everything you need to know before you buy a hotel and what you should do when you have acquired your first hotel. Meet one-on-one with current hotel owners & Investors 1:00 pm – 02:30 pm Supplier Diversity Committee Meeting Lodging/Franchising Development Committee Meeting Student Education & Career Opportunities Committee Meeting Women in NABHOOD Committee Meeting (WIN) 02:30 pm – 04:00 pm Multicultural Tourism Committee Meeting Hotel Financing Committee Meeting NABHOOD Advisory Committee Meeting 03:00 – 05:00 pm (B) Identifying & Preparing Minority Vendors For Success in the Lodging Industry African American hotel owners will work with National Hotel Chains to help more minority business owners sell their goods and services to the industry 3:00pm – 07:00pm NABHOOD Press Room 05:15 pm – 06:45 pm Opening General Session & Business Meeting 07:00 pm – 08:30 pm Chairman’s Welcome Reception THURSDAY, JULY 1707:30 am - 02:30 pm Registration & Badge Pickup 07:30 am – 08:15 am Networking Continental Breakfast 08:00 am – 06:00 pm NABHOOD Press Room 08:15 am - 09:05 am GENERAL SESSION (A) – WHERE ARE THE OPPORTUNITIES IN THE LODGING INDUSTRY 09:10 am – 09:30 am INDUSTRY UPDATE A review of 2007 and preview of future trends in the lodging industry. 09:35 am – 09:55 am DEVELOPER’S HOTSEAT Thoughts & perspectives from an industry leader. Workshop 1 10:00 am – 11:00 am HOTEL OWNER ROUNDTABLE – A VIEW FROM THE TOP Hear from top builders, buyers, developers & owners of hotels. 11:00 am – 11:30 am Coffee Networking Break 11:00 am – 5:00 pm Corporate Suites - Make a connection and make a deal Visit with hotel company representatives in their Corporate Suite to discuss your development or acquisition deal. 11:30 am – 12:30 pm CONCURRENT WORKSHOPS Workshop 2-Finance ABC’S OF HOTEL FINANCING – CONVENTIONAL FINANCING What are financial institutions looking for when considering your deal. Workshop 3 BUYING HOTELS or LOOKING FOR SITES-HOW TO EFFECTIVELY LOCATE, ENGAGE & USE A HOTEL BROKER. Brokers can help you locate the right deal or site and work with you in closing your project. Workshop 4 GENERAL MANAGERS’ PROSPECTIVE – OWNERS’ RELATIONSHIPS & EXPECTATIONS General Managers have the experience of running successful hotels & returning profits to the bottom line. How to manage & meet owners’ expectations, rising costs and other issues. Workshop 5 FEASIBILITY & MARKETING STUDIES - WHY ARE THEY SO IMPORTANT AN OVERVIEW OF THE STEPS NECESSARY TO DETERMINE SUCCESS This session will summarize the required underwriting analysis necessary to determine facility program, construction cost estimates, obtain chain affiliation, third party management and to successfully finance the project. 12:45 pm - 02:15 pm NABHOOD AWARDS LUNCHEON 02:30 pm – 03:30 pm CONCURRENT WORKSHOPS Workshop 6 HOTEL DEVELOPMENT – BUY vs BUILD How to determine if buying existing or building new is the right decision. Workshop 7 HOW TO BECOME AN OWNERS/OPERATOR OF YOUR HOTEL This workshop will discuss why one may decide to manage & operate their hotel and some of the tools they will need & challenges they may face. Workshop 8 MINORITY VENDORS & SUPPLIERS – CREATING NEW PARTNERSHIPS African American hotel owners and the industry working together to provide new opportunities for minority vendors. Workshop 9 FRANCHISING – HOW TO FIND THE RIGHT LOCATION Working with hotel representatives to find the right location for your first hotel & what questions you should be asking. 03:30 pm – 03:45 pm Refreshment Networking Break 03:45 pm - 04:45 pm CONCURRENT WORKSHOPS Workshop 10 PUBLIC/PRIVATE PARTNERSHIPS – USING GOVERNMENT & OTHER INCENTIVES TO DEVELOP HOTEL & MIXED USE PROJECTS How & where to find public subsidies as development incentives, TIF, Brownfields, Empowerment Zone, New Markets Tax Credits & more. Workshop 11 HOTEL COMPANIES DIVERSITY INITIATIVES FOR AFRICAN AMERICANS Learn about incentive programs for prospective minority hotel owners. Workshop 12 NEGOTIATING HOTEL FRANCHISE AGREEMENTS – YOU CAN’T ALWAYS GET WHAT YOU WANT - BUT YOU NEED TO UNDERSTAND IT. Learn how Franchise contracts are structured? It’s a give and take when negotiating selected provision of the franchise agreement (transfer and termination provision and financial guarantees). Gain an understanding of your legal responsibilities and rights as a Franchisee. Workshop 13 - Finance ABC’S OF HOTEL FINANCING (SBA) – SMALL BUSINESS DEVELOPMENT LOANS FOR HOTELS All you want to know about 7 (a) & 504 SBA Loans, SBA Lenders & Community Development Corp. (CDC) & how they can help with your financing needs. Workshop 14 NABHOOD MINORITY VENDORS OUTREACH SHOWCASE (Speed Meeting) (Vendors Only) Millions of Dollars in Hotel Contracts are Available to Minority Vendors Minority Suppliers will be able to meet decision makers from the hotel industry including hotel brands, management companies & African American hotel ownership groups who will have project managers and representatives on site to discuss upcoming projects that can be awarded to minority vendors. ( Speed : Every 15 minutes you will be able to move to a new opportunity) 05:00pm – 06:00pm CONCURRENT WORKSHOPS Workshop 15 FRANCHISING – HOW TO SELECT THE RIGHT BRAND FOR YOUR MARKET Top executives of hotel brands will share information on why the right brand is important. Workshop 16 AFRICAN AMERICAN WOMEN HOTEL OWNERS, HOW THEY DID IT Why these pioneering women chose the hotel industry & how they raised capital for their first deal. Workshop 17 GENERAL MANAGERS’ PROSPECTIVE – HOTEL OPERATIONS Operating hotels in a complex environment. What you should know about hotel operations before you own. 6:15 pm – 8:00 pm NABHOOD Hotel Owners & Sponsors VIP Reception, (Invitation Only) African American Hotel Owners & Summit Sponsors Networking 7:30 pm – Until NABHOOD - Hotel Brand Corporate Dinner (By invitation only) A number of hotel companies & Summit sponsors have agreed to host “Get To Know Our Brand” dinners with potential franchisees only at restaurants around the city. 8:00 pm – 10:00 pm Trade Show Set-up 8:30 pm – 10:30 pm Hospitality Suite FRIDAY, JULY 1807:30 am - 02:00 pm Registration 07:30 am - 08:00 am Continental Breakfast 07:30 pm - 09:30 pm Trade Show Set-up 08:00 am - 06:00 pm NABHOOD Press Room 08:15 am - 09:15 am GENERAL SESSION – Creating Partnerships & Working Together 09:20 am - 09:40 am DEVELOPER’S HOTSEAT Thoughts & perspectives from an industry leader. Workshop 18 09:45 am - 11:00 am PLENARY SESSION -- ABC’S OF HOTEL OWNERSHIP - HOW TO BECOME A FIRST TIME HOTEL OWNER Developing limited service hotel brands under 5 million dollars - starting small and growing into a multi-unit owner. 11:00 am - 11:30pm Coffee Networking Break 11:00 am - 05:00pm NABHOOD Trade Show 11:00 am - 05:00 pm Corporate Suites - Make a connection and make a deal Visit with hotel company representatives in their Corporate Suite to discuss your development or acquisition deal. 12:00 am - 01:00 pm CONCURRENT WORKSHOPS Workshop 19 HOW TO STRUCTURE A HOTEL DEVELOPMENT TEAM How to select a development team that understands the importance of feasibility studies, financial projections, appraisals and real estate acquisitions. Workshop 20 CREATING SUCCESSFUL MINORITIES MIX-USE JOINT VENTURE DEALS & PARTNERSHIPS Projects where investors have options to join or carve out an element that they can own. Workshop 21 HOTEL FINANCING: SOURCING CAPITAL FOR PROJECTS How to finance your projects by developing the right relationships. 01:15 pm - 02:15 pm Luncheon 02:30 pm - 03:30 pm CONCURRENT WORKSHOPS Workshop 22 THE NEW FACES OF THE LODGING INDUSTRY - AFRICAN AMERICAN HOTEL OWNERS & DEVELOPERS, STARTING SMALL & GROWING. What were the strategies employed by these owners, raising capital, partnerships, friends & family all leading to success. Workshop 23 STRUCTURING THE MANAGEMENT OF A HOTEL What you should look for in selecting a third party management company, general manager or the franchisor to manage the day to day operation of your hotel. Workshop 24 BRINGING PEOPLE & CAPITAL TOGETHER TO CREATE A SUCCESSFUL HOTEL PARTNERSHIP Friends & family are just the first steps in getting a successful partnership started & creating relationships. 03:30 pm - 03:45 pm Refreshment Networking Break 03:45 pm - 04:45 pm CONCURRENT WORKSHOPS Workshop 25 HOTEL FINANCING – RAISING EQUITY & DEBT FOR YOUR HOTEL PROJECT Finding the Investor - Mezzanine Financing - Private Placement - Creating partnerships Workshop 26 MULTICULTURAL TOURISM – THE NEW MARKETING TOOL Why is the industry focusing their efforts on this growing segment? Workshop 27 USING THE MINORITY MEDIA TO SELL MULTICULTURAL TOURISM The role media can play to reach the targeted audience & how it can help your hotel & your destination. Workshop 28 LEGAL REPRESENTATION & STRUCTURING YOUR HOTEL INVESTMENT/OWNERSHIP GROUP Gain an understanding of the various ways to organize your business. Which legal entity Should you choose? Limited Liability Companies vs Corporations? Let the experts tell you Workshop 29 05:00 pm - 06:00pm NABHOOD SPEEDY DEALMAKER’S ROUND TABLE FORUM: MEET THE BRANDS! MEET THE LENDERS! MAKE THE DEAL! If you have a project you want to discuss with a brand and/or need financing, you will have an opportunity to meet with many different hotel brands & financing companies. There will be a time limit of 15 minutes at each table. 07:30pm - 09:30pm Networking Reception-Off Property SATURDAY, JULY 1908:00 am - 11:00 am Registration 08:30 am - 09:00 am Continental Breakfast 09:00 am - 10:30 am A Town Hall Forum on Minority Travel Spending & its Impact. Why is Atlanta a Top City for African Americans who spend 40 Billion Dollars Annually on Travel? The impact of African American tourism and can the local minority business community get its share? An industry and community discussion about Atlanta’s tourism growth, Meeting & Conventions, Festivals and how the local minority business community can benefit from these events. The total economic impact of visitors to Georgia grew to $28.2 billion in 2005 -- $2 billion more than in 2004 according to the annual economic report by the Travel Industry Association of America (TIA). 10:45 am -11:45 am Hospitality Students Session Workshop 30 PANEL OF INDUSTRY LEADERS & EXPERTS FOR HOSPITALITY STUDENTS How Education, Internship and Work Experience can lead to success as you climb the corporate ladder to ownership. 12:00 pm - 01:00 pm Luncheon 02:00pm - 03:00 pm NABHOOD CAREER MENTORING SESSION Hotel industry professionals will meet with students to help guide them in their hospitality career 06:30pm – 9:30pm Multicultural Tourism Banquet SAVE THE DATE!!! 13th ANNUAL INTERNATIONAL AFRICAN AMERICAN HOTEL OWNERSHIP/MULTICULTURAL TOURISM SUMMIT & TRADE SHOW JULY 15-18, 2009
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