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Summit Registration Forms(click to download)

Summit Agenda(click to download)

12th ANNUAL INTERNATIONAL AFRICAN AMERICAN HOTEL

OWNERSHIP & MULTICULTURAL TOURISM SUMMIT & TRADE

“TENTATIVE AGENDA”

WEDNESDAY, JULY 16

07:00am Bus Departs in Front of Hotel for Golf Club
08:00am NABHOOD/HBCU Celebrity Scholarship Golf Tournament
To Benefit Minority Hospitality Students
11:00 am - 06:30 pm Registration & Badge Pickup
12:00 – 05:00 pm (A) NABHOOD Introduction to Hotel OwnershipNew & Prospective
Hotel Owners Orientation Training & Operations Program
Everything you need to know before you buy a hotel and what you should do
when you have acquired your first hotel. Meet one-on-one with current hotel owners & Investors
1:00 pm – 02:30 pm Supplier Diversity Committee Meeting
Lodging/Franchising Development Committee Meeting
Student Education & Career Opportunities Committee Meeting
Women in NABHOOD Committee Meeting (WIN)
02:30 pm – 04:00 pm Multicultural Tourism Committee Meeting
Hotel Financing Committee Meeting
NABHOOD Advisory Committee Meeting
03:00 – 05:00 pm (B) Identifying & Preparing Minority Vendors For Success in the Lodging Industry
African American hotel owners will work with National Hotel Chains to help more
minority business owners sell their goods and services to the industry
3:00pm – 07:00pm NABHOOD Press Room
05:15 pm – 06:45 pm Opening General Session & Business Meeting
07:00 pm – 08:30 pm Chairman’s Welcome Reception

THURSDAY, JULY 17

07:30 am - 02:30 pm Registration & Badge Pickup
07:30 am – 08:15 am Networking Continental Breakfast
08:00 am – 06:00 pm NABHOOD Press Room
08:15 am - 09:05 am GENERAL SESSION (A) – WHERE ARE THE OPPORTUNITIES
IN THE LODGING INDUSTRY
09:10 am – 09:30 am INDUSTRY UPDATE
A review of 2007 and preview of future trends in the lodging industry.
09:35 am – 09:55 am DEVELOPER’S HOTSEAT
Thoughts & perspectives from an industry leader.
Workshop 1
10:00 am – 11:00 am HOTEL OWNER ROUNDTABLE – A VIEW FROM THE TOP
Hear from top builders, buyers, developers & owners of hotels.
11:00 am – 11:30 am Coffee Networking Break
11:00 am – 5:00 pm Corporate Suites - Make a connection and make a deal
Visit with hotel company representatives in their Corporate Suite to
discuss your development or acquisition deal.
11:30 am – 12:30 pm CONCURRENT WORKSHOPS
Workshop 2-Finance
ABC’S OF HOTEL FINANCING – CONVENTIONAL FINANCING
What are financial institutions looking for when considering your deal.
Workshop 3
BUYING HOTELS or LOOKING FOR SITES-HOW TO EFFECTIVELY
LOCATE, ENGAGE & USE A HOTEL BROKER.
Brokers can help you locate the right deal or site and work with you in closing your project.
Workshop 4
GENERAL MANAGERS’ PROSPECTIVE – OWNERS’ RELATIONSHIPS
& EXPECTATIONS
General Managers have the experience of running successful hotels & returning profits to the bottom line.
How to manage & meet owners’ expectations, rising costs and other issues.
Workshop 5
FEASIBILITY & MARKETING STUDIES - WHY ARE THEY SO IMPORTANT
AN OVERVIEW OF THE STEPS NECESSARY TO DETERMINE SUCCESS
This session will summarize the required underwriting analysis necessary to determine
facility program, construction cost estimates, obtain chain affiliation, third party
management and to successfully finance the project.
12:45 pm - 02:15 pm NABHOOD AWARDS LUNCHEON
02:30 pm – 03:30 pm CONCURRENT WORKSHOPS
Workshop 6
HOTEL DEVELOPMENT – BUY vs BUILD
How to determine if buying existing or building new is the right decision.
Workshop 7
HOW TO BECOME AN OWNERS/OPERATOR OF YOUR HOTEL
This workshop will discuss why one may decide to manage & operate their hotel
and some of the tools they will need & challenges they may face.
Workshop 8
MINORITY VENDORS & SUPPLIERS – CREATING NEW PARTNERSHIPS
African American hotel owners and the industry working together to provide
new opportunities for minority vendors.
Workshop 9
FRANCHISING – HOW TO FIND THE RIGHT LOCATION
Working with hotel representatives to find the right location for your first hotel
& what questions you should be asking.
03:30 pm – 03:45 pm Refreshment Networking Break
03:45 pm - 04:45 pm CONCURRENT WORKSHOPS
Workshop 10
PUBLIC/PRIVATE PARTNERSHIPS – USING GOVERNMENT & OTHER
INCENTIVES TO DEVELOP HOTEL & MIXED USE PROJECTS
How & where to find public subsidies as development incentives, TIF, Brownfields,
Empowerment Zone, New Markets Tax Credits & more.
Workshop 11
HOTEL COMPANIES DIVERSITY INITIATIVES FOR AFRICAN AMERICANS
Learn about incentive programs for prospective minority hotel owners.
Workshop 12
NEGOTIATING HOTEL FRANCHISE AGREEMENTS – YOU CAN’T
ALWAYS GET WHAT YOU WANT - BUT YOU NEED TO UNDERSTAND IT.
Learn how Franchise contracts are structured? It’s a give and take when negotiating
selected provision of the franchise agreement (transfer and termination provision and
financial guarantees). Gain an understanding of your legal responsibilities and rights as a Franchisee.
Workshop 13 - Finance
ABC’S OF HOTEL FINANCING (SBA) – SMALL BUSINESS DEVELOPMENT
LOANS FOR HOTELS
All you want to know about 7 (a) & 504 SBA Loans, SBA Lenders & Community
Development Corp. (CDC) & how they can help with your financing needs.
Workshop 14
NABHOOD MINORITY VENDORS OUTREACH SHOWCASE (Speed Meeting) (Vendors Only)
Millions of Dollars in Hotel Contracts are Available to Minority Vendors
Minority Suppliers will be able to meet decision makers from the hotel industry including hotel
brands, management companies & African American hotel ownership groups who will have project
managers and representatives on site to discuss upcoming projects that can be awarded
to minority vendors. ( Speed : Every 15 minutes you will be able to move to a new opportunity)
05:00pm – 06:00pm CONCURRENT WORKSHOPS
Workshop 15
FRANCHISING – HOW TO SELECT THE RIGHT BRAND FOR YOUR MARKET
Top executives of hotel brands will share information on why the right brand is important.
Workshop 16
AFRICAN AMERICAN WOMEN HOTEL OWNERS, HOW THEY DID IT
Why these pioneering women chose the hotel industry & how they raised capital for their first deal.
Workshop 17
GENERAL MANAGERS’ PROSPECTIVE – HOTEL OPERATIONS
Operating hotels in a complex environment. What you should know about hotel
operations before you own.
6:15 pm – 8:00 pm NABHOOD Hotel Owners & Sponsors VIP Reception, (Invitation Only)
African American Hotel Owners & Summit Sponsors Networking
7:30 pm – Until NABHOOD - Hotel Brand Corporate Dinner (By invitation only)
A number of hotel companies & Summit sponsors have agreed to host “Get To Know Our Brand”
dinners with potential franchisees only at restaurants around the city.
8:00 pm – 10:00 pm Trade Show Set-up
8:30 pm – 10:30 pm Hospitality Suite

FRIDAY, JULY 18

07:30 am - 02:00 pm Registration
07:30 am - 08:00 am Continental Breakfast
07:30 pm - 09:30 pm Trade Show Set-up
08:00 am - 06:00 pm NABHOOD Press Room
08:15 am - 09:15 am GENERAL SESSION – Creating Partnerships & Working Together
09:20 am - 09:40 am DEVELOPER’S HOTSEAT
Thoughts & perspectives from an industry leader.
Workshop 18
09:45 am - 11:00 am PLENARY SESSION -- ABC’S OF HOTEL OWNERSHIP - HOW TO BECOME
A FIRST TIME HOTEL OWNER
Developing limited service hotel brands under 5 million dollars - starting small and
growing into a multi-unit owner.
11:00 am - 11:30pm Coffee Networking Break
11:00 am - 05:00pm NABHOOD Trade Show
11:00 am - 05:00 pm Corporate Suites - Make a connection and make a deal
Visit with hotel company representatives in their Corporate Suite to
discuss your development or acquisition deal.
12:00 am - 01:00 pm CONCURRENT WORKSHOPS
Workshop 19
HOW TO STRUCTURE A HOTEL DEVELOPMENT TEAM
How to select a development team that understands the importance of feasibility studies,
financial projections, appraisals and real estate acquisitions.
Workshop 20
CREATING SUCCESSFUL MINORITIES MIX-USE JOINT
VENTURE DEALS & PARTNERSHIPS
Projects where investors have options to join or carve out an element that they can own.
Workshop 21
HOTEL FINANCING: SOURCING CAPITAL FOR PROJECTS
How to finance your projects by developing the right relationships.
01:15 pm - 02:15 pm Luncheon
02:30 pm - 03:30 pm CONCURRENT WORKSHOPS
Workshop 22
THE NEW FACES OF THE LODGING INDUSTRY - AFRICAN AMERICAN
HOTEL OWNERS & DEVELOPERS, STARTING SMALL & GROWING.
What were the strategies employed by these owners, raising capital, partnerships,
friends & family all leading to success.
Workshop 23
STRUCTURING THE MANAGEMENT OF A HOTEL
What you should look for in selecting a third party management company, general
manager or the franchisor to manage the day to day operation of your hotel.
Workshop 24
BRINGING PEOPLE & CAPITAL TOGETHER TO CREATE A
SUCCESSFUL HOTEL PARTNERSHIP
Friends & family are just the first steps in getting a successful partnership started & creating relationships.
03:30 pm - 03:45 pm Refreshment Networking Break
03:45 pm - 04:45 pm CONCURRENT WORKSHOPS
Workshop 25
HOTEL FINANCING – RAISING EQUITY & DEBT FOR YOUR HOTEL PROJECT
Finding the Investor - Mezzanine Financing - Private Placement - Creating partnerships
Workshop 26
MULTICULTURAL TOURISM – THE NEW MARKETING TOOL
Why is the industry focusing their efforts on this growing segment?
Workshop 27
USING THE MINORITY MEDIA TO SELL MULTICULTURAL TOURISM
The role media can play to reach the targeted audience & how it can help your hotel & your destination.
Workshop 28
LEGAL REPRESENTATION & STRUCTURING YOUR HOTEL
INVESTMENT/OWNERSHIP GROUP
Gain an understanding of the various ways to organize your business. Which legal entity
Should you choose? Limited Liability Companies vs Corporations? Let the experts tell you
Workshop 29
05:00 pm - 06:00pm
NABHOOD SPEEDY DEALMAKER’S ROUND TABLE FORUM:
MEET THE BRANDS! MEET THE LENDERS! MAKE THE DEAL!
If you have a project you want to discuss with a brand and/or need financing, you will have
an opportunity to meet with many different hotel brands & financing companies. There will be a
time limit of 15 minutes at each table.
07:30pm - 09:30pm Networking Reception-Off Property

SATURDAY, JULY 19

08:00 am - 11:00 am Registration
08:30 am - 09:00 am Continental Breakfast
09:00 am - 10:30 am A Town Hall Forum on Minority Travel Spending & its Impact.
Why is Atlanta a Top City for African Americans who spend 40 Billion Dollars Annually on Travel?
The impact of African American tourism and can the local minority business community get its share?
An industry and community discussion about Atlanta’s tourism growth, Meeting & Conventions, Festivals
and how the local minority business community can benefit from these events. The total economic impact of visitors
to Georgia grew to $28.2 billion in 2005 -- $2 billion more than in 2004 according to the annual economic report
by the Travel Industry Association of America (TIA).
10:45 am -11:45 am
Hospitality Students Session
Workshop 30
PANEL OF INDUSTRY LEADERS & EXPERTS FOR HOSPITALITY STUDENTS
How Education, Internship and Work Experience can lead to success as you
climb the corporate ladder to ownership.
12:00 pm - 01:00 pm Luncheon
02:00pm - 03:00 pm NABHOOD CAREER MENTORING SESSION
Hotel industry professionals will meet with students to help
guide them in their hospitality career
06:30pm – 9:30pm Multicultural Tourism Banquet
SAVE THE DATE!!!
13th ANNUAL INTERNATIONAL AFRICAN AMERICAN
HOTEL OWNERSHIP/MULTICULTURAL TOURISM SUMMIT & TRADE SHOW
JULY 15-18, 2009

 
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